News Disneyland Magic Key Program

[chadwpalm]

Getting reemed for $450 for two one day Disneyland tickets + LL.

I paid that much for two three-day park hoppers in 2014 and got free fastpass. Boy how times have changed.

 

[DLR92]

I’m lucky to live in Southern California to take advantage of the monthly payments. Otherwise I be on the same boat as others. Disneyland would be once a year trip with NO purchase of merchandise and in-house food.
This pass along with doing monthly payments make it more appealing to go whenever without spending over $100 a day. Makes purchases more “reasonable”.

 

[Wendy Pleakley]

I see what you re saying. Do you think the average guest is aware though? You and I are as super fans. But do you think the average guest is aware of the park demographics? I don’t.

In your case, if you are willing to purchase LL’s Disneyland may be more in your favor than somewhere like TDR as annual pass holders are much less likely to purchase LLs. So while yes the entertainment is probably a bit harder to see or get a good spot the rides should technically be easier for you to get on.

On another note, which parks aren’t full of annual pass holders these days? All the CA parks seem to be majority pass holders.

The average person probably doesn't, but they do know it's crowded.

When Galaxy's Edge opened with a reservation system and pass blackouts, the park was empty. There were mainstream news stories about people booking trips to take advantage.

If they charge a premium price and actually control crowds, could they build a full price customer base?

It's just too easy for them to bring in all the locals, but they're alienating at least a few of us who pay attention to such things.

They've also cut back on perks. I don't mind the concept of early entry at all parks in Florida, but resort guests used to be able to book free fastpasses in advance. Evening hours have been cut from all but the priciest hotels.

 

[DLR92]

Personally I think Disney is happy with the demographics of Anaheim. Guest spending at the resort is more than WDW makes in a day. Based on what CM I met told me about spending patterns here from what they gathered from TDA.

 

[Vegas Disney Fan]

Personally I think Disney is happy with the demographics of Anaheim. Guest spending at the resort is more than WDW makes in a day. Based on what CM I met told me about spending patterns here from what they gathered from TDA.

I think DL is perfectly content with the current guest makeup, people (including Disney) love to complain about the APs crowding the park but most APs are still spending a ton of money on everything else, for every AP that packs a lunch there’s probably 9 that are spending $20 for a corn dog and a soda, then spending another $20 for a cocktail, then spending another $30 for the latest popcorn bucket or shirt. When we were APs we planned on $100 a day each for food and other expenses, a 3 day weekend was at least $600 in extra spending, and that’s not even counting hotels, if we met up with friends and had a couple drinks and a better meal that number doubled.

APs are paying less than the average day guest but most are still reaching for their wallet a half dozen times a day.