Disney is launching Cars-themed Appmates "appcessory" toys that enable kids to play games right on the iPad's touch-sensitive display.
http://www.digitaltrends.com/gaming/disney-appmates-bring-toys-to-the-ipads-touchscreen/
As the holiday season approaches, media giant Disney is hoping kids—or at least their parents—will spend some end-of-year holiday gift-giving money on toys based on Disney characters and franchises—and the company has worked tirelessly over the years to ensure that Disney-themed items are nigh-inescapable. Now, the company has combined its prowess for physical children’s toys with the Apple iPad, announcing its first Appmates Mobile Application Toys. The Appmates toys are specially designed to make the iPad into a “virtual playmate,” sporting unique footprints that the iPad’s touch-sensitive screen can detect and recognize as a particular toy—users just load up the appropriate toy-themed app, and the physical toys can jump into an iPad-based adventure. The first set of Appmates toys are based around characters from the Disney/Pixar Cars franchise, but the company plans to introduce a large line of “appcessory” products designed to engage kids with their—or their parents’—iPads.
http://www.digitaltrends.com/gaming/disney-appmates-bring-toys-to-the-ipads-touchscreen/
As the holiday season approaches, media giant Disney is hoping kids—or at least their parents—will spend some end-of-year holiday gift-giving money on toys based on Disney characters and franchises—and the company has worked tirelessly over the years to ensure that Disney-themed items are nigh-inescapable. Now, the company has combined its prowess for physical children’s toys with the Apple iPad, announcing its first Appmates Mobile Application Toys. The Appmates toys are specially designed to make the iPad into a “virtual playmate,” sporting unique footprints that the iPad’s touch-sensitive screen can detect and recognize as a particular toy—users just load up the appropriate toy-themed app, and the physical toys can jump into an iPad-based adventure. The first set of Appmates toys are based around characters from the Disney/Pixar Cars franchise, but the company plans to introduce a large line of “appcessory” products designed to engage kids with their—or their parents’—iPads.