And that’s just it. The reason to make “promises” is to drive sales/bookings.
They are getting high demand — as much as their current staffing can handle — without promising increased operations.
Becomes a reverse chicken and egg:
Until demand is weaker than operational capacity, there is no reason to promise greater operations.
And if demand is weak, then you don’t need greater operational capacity.
Put another way,
if demand is strong, no reason to invest more in expanding operations — already have plenty of demand.
If demand is weak, why expand operations when already not fully using the operations in place?