Disney ad on site???

[wedway71]

Ok so my buddy at work tells me about this funny video on an Adult oriented site. I go home and pull it up and see. Yes -pretty funny video.

Ok now what really suprised me was the fact that on the right hand side of the Main page was an Ad for WDW Vacations.

I thought it was maybe a third party advertising from a Travel Agency but it was in fact a WDW ad.

Whats the deal with that? Again, this was an Adult site.

 

[unkadug]

What was the site?


(PM)

 

[wedway71]

What was the site?


(PM)

Ill be honest I dont remember the name. It wasnt a Sexual Adult site. It was more like a You tube on Steriods that had funny videos that really were not suitable for kids.

It was weird to see a Disney Ad there.

 

[tigsmom]

Money is money. Those sites get a lot of traffic and some of those people go to WDW. :shrug:

 

[wannab@dis]

Syndicated ads... many internet ads are shared across sites. More than likely, they didn't buy an ad for that specific site, but bought ads from someone like Google who places the ads across many sites.

 

[brisem]

Disney CEO Expects $1 Billion From Web

Disney CEO Expects $1 Billion From Web
By RYAN NAKASHIMA,AP
Posted: 2008-03-10 20:13:10
Filed Under: Tech News
LOS ANGELES (March 10) - The Walt Disney Co. expects to collect $1 billion in revenue from online content this fiscal year, a significant increase over the estimated amount for the previous year, CEO Robert Iger said Monday.

Iger told analysts the company was "fairly aggressive" with its expansion onto the Internet as a way of extending consumer contact with its most popular franchises and creating new revenue streams.

"If we're not there, (people) will just access someone else's content," he said in Webcast comments at Bear Stearns ' 21st Annual Media Conference in Palm Beach, Fla.

Disney said the online revenue included advertising from its ABC network hits such as "Lost" and "Grey's Anatomy" that are rerun on ABC.com; online ads on sites such as ESPN.com, subscriptions to online games; downloads of movies and music; and e-commerce that is not related to its theme parks.

The last time the company estimated digital revenue was in June 2007, when chief financial officer Tom Staggs said he expected the company to post more than $700 million for fiscal 2007, which ended in September.

Disney posted total net income of $4.7 billion on $35.5 billion in revenue last year.

The company does not break out online revenue in its quarterly earnings releases but has made numerous strategic efforts to spread its brands into the rapidly growing Internet world.

Last month, the company announced it had created a special studio to develop short-form dramatic and comedy series exclusively for broadcast on ABC.com and YouTube.


Copyright 2008 The Associated Press. The information contained in the AP news report may not be published, broadcast, rewritten or otherwise distributed without the prior written authority of The Associated Press. All active hyperlinks have been inserted by AOL.
2008-03-10 20:13:10