Oh i think it helps, I just mean the IP itself doesn't seem to have as much in the way of merchandizing opportunities as just the generic dinosaur options. I mean even when the IP was in the height of its popularity, it didn't have the merchandising push that say star wars, or transformers, or other 80s/90s IP did.
As for the video game, i know it had about 4M players, and did well for a video game, but i still don't see it pushing merchandizing like dinosaurs do. I mean take games that were way more popular than that at their height, like Halo, or Fortnight, in a battle between those IP and Dinosaurs, i still then the generic dinosaur wins in sales.