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You lost that battle 15 years ago…it was probably inevitable and would have been sooner if not for Disneys awful IT.


They were running a DOS based system till about 2005 and cross rigged with an equally obsolete revenue system.


But the “seasons” and categories?  Everyone wanted them.  Views of a concrete shell nobody looks at…Halloween in august…3 month long “month long festivals”


Walt whispers from the corn to management: “if you charge it…they will pay…”


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