NBC Universal unveils ambitious building plan for Universal City

DisneyRoxMySox

Well-Known Member
Original Poster
NBC Universal unveils ambitious building plan for Universal City
By GARY GENTILE
AP


UNIVERSAL CITY, Calif. (AP) - Studio owner NBC Universal unveiled an ambitious plan to revamp its 390-acre Universal City complex that includes movie sets, office space and a theme park.

The 25-year master plan outlined Wednesday envisions an 80,000-square-foot expansion of the theme park, new high-tech soundstages and a residential development called "Universal Village."

The studio has been hampered in recent years by complex zoning and environmental regulations from building new rides at the park or developing its vast back lot. A succession of corporate owners with conflicting business plans also stunted the studio's growth.

Universal City, in the Hollywood Hills overlooking the San Fernando Valley, was founded in 1915 by Carl Laemmle, the founder of Universal Studios.

The then-250-acre ranch was used to make silent movies. Laemmle created the first studio tour, which consisted in its earliest days of people standing on a platform or on bleachers while filming took place below.

A poster made to commemorate the opening of Universal City proclaims it, "The strangest place on earth - an entire city built and used exclusively for the making of moving pictures."

The plot expanded over the decades to include the Universal Studios Hollywood theme park and a shopping and retail area called CityWalk.

Universal was purchased in 2004 by NBC, a unit of General Electric Co. The company soon began developing a master plan for the entire parcel, consulting nearby homeowners as well as Los Angeles and county officials.

The new plan calls for selling off 124 acres of mostly undeveloped land to a builder for a new residential community. Some movie sets and soundstages would be moved while new state-of-the art facilities would be built.

The proposal would especially benefit the theme park, which would be able to more easily add rides and attractions to help it compete with nearby Disneyland, owned by The Walt Disney Co., and Six Flags Magic Mountain, part of Six Flags Inc. Under current regulations, old rides have to be scrapped to make way for new ones.

Any construction is at least two to three years away as the company secures the permits and approvals needed for the entire project.


Copyright 2006 The Associated Press. The information contained in the AP news report may not be published, broadcast, rewritten or otherwise distributed without the prior written authority of The Associated Press. All active hyperlinks have been inserted by AOL.

http://money.aol.com/news/articles/_a/nbc-universal-unveils-ambitious-building/n20061207072309990006



Thoughts anyone? With this and the new Garden City (or whatever) park? Is Disneyland in trouble?
 

pheneix

Well-Known Member
If Universal can really get their stuff in gear and update that theme park, it would be great news for the theme park market out there. Granted, 80,000 square feet is not a lot of room with which to expand a theme park, but it is a start. Thank god NBC has committed to a master plan.

Given that USH and Disneyland are now on the same theme park ticket (So. Cal Citypass), I think any improvements out there would benefit both parks. California Adventure will be a different story, however. If Universal were to do something really ambitious with their park, it could steal a lot of guests time away from DCA. No one is going to skip Disneyland in favor of a movie studio, but paying guests really don't need much of a reason to leave DCA. Hell, most of them just to back to Disneyland after a few hours anyway.

The real wild card is Garden Grove. If they really do build a $4 billion mega park, all bets are off. It's going to be civil war out there. I really can't wait to see how things pan out.

EDIT: I just saw the master plan for the project on the LA Times. So much for the historic backlot....

http://www.latimes.com/business/la-fi-universal7dec07,0,3062998.story?page=1&coll=la-home-business
 

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