LIFETIME Movie Network Exceeds 26 Million Households
July 15, 2002
NEW YORK (PRNewswire) -- July marked a new milestone for LIFETIME Movie Network as the fledgling service surpassed the 26 million households mark in the United States according to the latest figures from Nielsen Media Research.
According to the July Nielsen Universe Estimates, LIFETIME Movie Network enters the third quarter available in 26,046,000 households, adding nearly 10 million homes in the last year.
"We are truly grateful to our cable and satellite partners for helping us to reach and serve even more women," said Louise Henry Bryson, Executive VP, Distribution and Business Development. "Thanks to these invaluable partners and our incredibly loyal viewers, Lifetime Movie Network is the second highest rated women's network."
Lifetime Movie Network airs contemporary films for and about women including made-for-television movies, mini-series, select theatrical films and independent film acquisitions. Genres include drama, suspense, family, romance, issue-oriented, comedy and mystery. The burgeoning network earned a .7 primetime household rating and a .5 total day household rating in second quarter 2002, the second highest rated women's network following sister channel, Lifetime Television.
July 15, 2002
NEW YORK (PRNewswire) -- July marked a new milestone for LIFETIME Movie Network as the fledgling service surpassed the 26 million households mark in the United States according to the latest figures from Nielsen Media Research.
According to the July Nielsen Universe Estimates, LIFETIME Movie Network enters the third quarter available in 26,046,000 households, adding nearly 10 million homes in the last year.
"We are truly grateful to our cable and satellite partners for helping us to reach and serve even more women," said Louise Henry Bryson, Executive VP, Distribution and Business Development. "Thanks to these invaluable partners and our incredibly loyal viewers, Lifetime Movie Network is the second highest rated women's network."
Lifetime Movie Network airs contemporary films for and about women including made-for-television movies, mini-series, select theatrical films and independent film acquisitions. Genres include drama, suspense, family, romance, issue-oriented, comedy and mystery. The burgeoning network earned a .7 primetime household rating and a .5 total day household rating in second quarter 2002, the second highest rated women's network following sister channel, Lifetime Television.