There were alot of DVC owners on a wait list for when this was announced, I know we were. We had told DVC that we would definltey be interested in an add-on on the monorail, and we got our call about it when the annnouncement was made. We already had our BWV points and did not want to add on anywhere else in WDW unless it was on the monorail.
I am sure this is way ahead of any other offerings becuase of location, location, location - always the major factor in this type of transaction.