Capitalism meats Communisum in Disney

CDS Disney

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Disney broke ground today on Hong Kong Disney.

Disney Breaks Ground on Hong Kong Park
The Associated Press
Jan 12 2003 5:15AM

HONG KONG (AP) - At a groundbreaking ceremony for Hong Kong Disneyland, top executives of Walt Disney Co. said Sunday they were confident their first theme park on Chinese soil will draw millions of visitors a year despite the global economic downturn.
``The world economy may be going through a relatively challenging time, but the prospects for this park and the prospects for the economy are looking very strong,'' Disney president Robert Iger told The Associated Press.

Hong Kong's political leader, Chief Executive Tung Chee-hwa, and Disney's chairman and chief executive officer, Michael Eisner, were among those who attended Sunday's ceremony, which featured a traditional Chinese lion dance and classic Disney characters.

``This historic day brings with it the dawn of a new era in tourism for Hong Kong, and also marks a symbolic milestone in the partnership between Disney and China,'' Eisner said.

Disney initially expects the 310-acre park - the company's fifth - to draw at least 5.6 million visitors a year, one-third of them from the Chinese mainland. Attendance is expected to eventually reach 10 million annually, said Irene Chan, a Disney spokeswoman.

Hong Kong Disneyland, designed to resemble the park in Anaheim, Calif., is scheduled to open by 2006. The project includes two hotels, shops and restaurants and will be connected to downtown Hong Kong and the nearby airport by rail and highway.

China recently signed a preliminary agreement with Disney rival Universal Studios to build a theme park in Shanghai, the mainland's wealthiest city.

Universal's park is also scheduled to open in 2006. Disney said in December that it wouldn't build a park on the mainland until at least 2010.

Hong Kong Disney is being built on reclaimed land at Penny's Bay on outlying Lantau island.

Environmentalists and fishermen complain the Lantau island reclamation project has ruined a breeding ground for more than 40 species of fish and an important habitat for the endangered Indo-Pacific humpbacked dolphins.

Hong Kong's government sees Disneyland as a boost to tourism and employment. The jobless rate hit a record 7.8 percent in the May-July quarter as the territory's economy showed little sign of rebounding from a long slump.

The government is spending $416 million for a 57 percent stake in the Disney project and the equivalent of $2.8 billion for related infrastructure. Disney is paying $314 million for the remaining 43 percent stake.

Not everybody believes the park will benefit Hong Kong.

Pro-democracy lawmaker Albert Chan has called the project a ``commercially bad'' deal, and other critics have voiced fears that Hong Kong Disneyland stands to lose much of its business from mainland visitors if Disney builds a second park in China

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GB moves out and Disney moves right on in.
 

orangefan15

New Member
This should all very interesting...I think people talking about lost tourism to the mainland park are too short-sighted. The mainland park won't be open for some time, and Honk Kong is a long way from there. I think Disney has found what could be a good market over there.

The only problem I forsee is cost. Most people in China don't have the kind of money that's necessary to visit Disney...they save up for a month just to eat dinner at McDonald's. Thus, I think both parks may have trouble building up the kind of attendance they'd like to see.

On the other side of things, I think Disney parks will be great for China. They'll help draw over tourists who will spend money on other things as well (like seeing the great wall, or forbidden city, etc.).
 

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