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News Brooks to become the official running shoe of runDisney starting in 2025
- Thread starter DCBaker
- Start date
Here's the press release:
LAKE BUENA VISTA, Fla. (Oct. 15, 2024) – Brooks Running, a leading performance brand, is the official running shoe of the popular runDisney race series through a new multi-year collaboration announced today that will include Brooks creating Disney-themed running shoes.
As the official running shoe for runDisney, Brooks will offer shoes and provide official race shirts at runDisney race weekends starting with an upcoming 2025 runDisney race. At the same time, Brooks will create Disney-themed running shoes featuring popular Disney characters. And in 2026, Brooks will design Brooks jackets for Club runDisney members.
“The energy that running unlocks is powerful, and there’s no better illustration of that than the energy you experience at a runDisney race,’’ said Melanie Allen, SVP and Chief Marketing Officer at Brooks Running. “We are very proud to work with runDisney and can’t wait to create more magic together for runners everywhere.’’
This new collaboration brings together two titans of the running world with a shared belief that running can create powerful emotion, camaraderie and connection. The runDisney race series includes six race weekends between Walt Disney World Resort in Florida and Disneyland Resort in California, plus virtual races, and is among the largest in the United States with more than 170,000 runners participating in its race weekends each race season. Each race weekend features a 5K, 10K, 10-miler or half marathon, challenge events (e.g. 10K and a half marathon) and a health and fitness expo, plus yoga, kids races and post-race parties at select race weekends. The Walt Disney World Marathon Weekend also offers a full 26.2-mile marathon.
Brooks creates performance footwear, apparel and accessories for runners worldwide with the aim of inspiring everyone to run their path by creating the best gear, tools and experiences. Since 2022, Brooks has maintained the No. 1 market share in the adult performance running footwear market at U.S. national retail outlets.
“This collaboration allows runners to marry their passion for the Disney brand with the creativity, technology and running industry expertise that is synonymous with Brooks,’’ said runDisney Vice President Adam Ball. “We are already busy brainstorming on the many ways we can continue to elevate the Disney running experience for the thousands of recreational and dedicated runners who participate in our runDisney events every year.’’
www.brooksrunning.com
LAKE BUENA VISTA, Fla. (Oct. 15, 2024) – Brooks Running, a leading performance brand, is the official running shoe of the popular runDisney race series through a new multi-year collaboration announced today that will include Brooks creating Disney-themed running shoes.
As the official running shoe for runDisney, Brooks will offer shoes and provide official race shirts at runDisney race weekends starting with an upcoming 2025 runDisney race. At the same time, Brooks will create Disney-themed running shoes featuring popular Disney characters. And in 2026, Brooks will design Brooks jackets for Club runDisney members.
“The energy that running unlocks is powerful, and there’s no better illustration of that than the energy you experience at a runDisney race,’’ said Melanie Allen, SVP and Chief Marketing Officer at Brooks Running. “We are very proud to work with runDisney and can’t wait to create more magic together for runners everywhere.’’
This new collaboration brings together two titans of the running world with a shared belief that running can create powerful emotion, camaraderie and connection. The runDisney race series includes six race weekends between Walt Disney World Resort in Florida and Disneyland Resort in California, plus virtual races, and is among the largest in the United States with more than 170,000 runners participating in its race weekends each race season. Each race weekend features a 5K, 10K, 10-miler or half marathon, challenge events (e.g. 10K and a half marathon) and a health and fitness expo, plus yoga, kids races and post-race parties at select race weekends. The Walt Disney World Marathon Weekend also offers a full 26.2-mile marathon.
Brooks creates performance footwear, apparel and accessories for runners worldwide with the aim of inspiring everyone to run their path by creating the best gear, tools and experiences. Since 2022, Brooks has maintained the No. 1 market share in the adult performance running footwear market at U.S. national retail outlets.
“This collaboration allows runners to marry their passion for the Disney brand with the creativity, technology and running industry expertise that is synonymous with Brooks,’’ said runDisney Vice President Adam Ball. “We are already busy brainstorming on the many ways we can continue to elevate the Disney running experience for the thousands of recreational and dedicated runners who participate in our runDisney events every year.’’
Brooks Running and runDisney Lace Up New Sponsorship Deal | News | Brooks Running
Leading running brand to become the official running shoe of runDisney starting in 2025; New multi-year agreement includes Brooks creating Disney-themed running shoes and official race shirts for all runDisney race weekends.
www.brooksrunning.com
Surferboy567
Well-Known Member
Woah, this is big.
Disstevefan1
Well-Known Member
I just got my Skechers hands free slip ins with air cooled memory foam!
The best shoes I have EVER PURCHASED.
The best shoes I have EVER PURCHASED.
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Minnesota disney fan
Well-Known Member
Brooks is my favorite brand and so comfortable! I have hard to fit feet and they fit perfectly. I am not a runner, but love Brooks.
Here's the press release:
LAKE BUENA VISTA, Fla. (Oct. 15, 2024) – Brooks Running, a leading performance brand, is the official running shoe of the popular runDisney race series through a new multi-year collaboration announced today that will include Brooks creating Disney-themed running shoes.
As the official running shoe for runDisney, Brooks will offer shoes and provide official race shirts at runDisney race weekends starting with an upcoming 2025 runDisney race. At the same time, Brooks will create Disney-themed running shoes featuring popular Disney characters. And in 2026, Brooks will design Brooks jackets for Club runDisney members.
“The energy that running unlocks is powerful, and there’s no better illustration of that than the energy you experience at a runDisney race,’’ said Melanie Allen, SVP and Chief Marketing Officer at Brooks Running. “We are very proud to work with runDisney and can’t wait to create more magic together for runners everywhere.’’
This new collaboration brings together two titans of the running world with a shared belief that running can create powerful emotion, camaraderie and connection. The runDisney race series includes six race weekends between Walt Disney World Resort in Florida and Disneyland Resort in California, plus virtual races, and is among the largest in the United States with more than 170,000 runners participating in its race weekends each race season. Each race weekend features a 5K, 10K, 10-miler or half marathon, challenge events (e.g. 10K and a half marathon) and a health and fitness expo, plus yoga, kids races and post-race parties at select race weekends. The Walt Disney World Marathon Weekend also offers a full 26.2-mile marathon.
Brooks creates performance footwear, apparel and accessories for runners worldwide with the aim of inspiring everyone to run their path by creating the best gear, tools and experiences. Since 2022, Brooks has maintained the No. 1 market share in the adult performance running footwear market at U.S. national retail outlets.
“This collaboration allows runners to marry their passion for the Disney brand with the creativity, technology and running industry expertise that is synonymous with Brooks,’’ said runDisney Vice President Adam Ball. “We are already busy brainstorming on the many ways we can continue to elevate the Disney running experience for the thousands of recreational and dedicated runners who participate in our runDisney events every year.’’
Brooks Running and runDisney Lace Up New Sponsorship Deal | News | Brooks Running
Leading running brand to become the official running shoe of runDisney starting in 2025; New multi-year agreement includes Brooks creating Disney-themed running shoes and official race shirts for all runDisney race weekends.
So back to performance race shirts like the Champion ones? I hate the new shirts.
And just what I need...more Brooks.
GimpYancIent
Well-Known Member
OK. Like it. Now, show me the shoes. The last shoe collaboration was with New Balance and it started off great, but, it quickly was mismanaged and soured. I hope this develops and succeeds better. For instance, sell shoes through Shop Disney / Disney Store online not just at the EXPO.Here's the press release:
LAKE BUENA VISTA, Fla. (Oct. 15, 2024) – Brooks Running, a leading performance brand, is the official running shoe of the popular runDisney race series through a new multi-year collaboration announced today that will include Brooks creating Disney-themed running shoes.
As the official running shoe for runDisney, Brooks will offer shoes and provide official race shirts at runDisney race weekends starting with an upcoming 2025 runDisney race. At the same time, Brooks will create Disney-themed running shoes featuring popular Disney characters. And in 2026, Brooks will design Brooks jackets for Club runDisney members.
“The energy that running unlocks is powerful, and there’s no better illustration of that than the energy you experience at a runDisney race,’’ said Melanie Allen, SVP and Chief Marketing Officer at Brooks Running. “We are very proud to work with runDisney and can’t wait to create more magic together for runners everywhere.’’
This new collaboration brings together two titans of the running world with a shared belief that running can create powerful emotion, camaraderie and connection. The runDisney race series includes six race weekends between Walt Disney World Resort in Florida and Disneyland Resort in California, plus virtual races, and is among the largest in the United States with more than 170,000 runners participating in its race weekends each race season. Each race weekend features a 5K, 10K, 10-miler or half marathon, challenge events (e.g. 10K and a half marathon) and a health and fitness expo, plus yoga, kids races and post-race parties at select race weekends. The Walt Disney World Marathon Weekend also offers a full 26.2-mile marathon.
Brooks creates performance footwear, apparel and accessories for runners worldwide with the aim of inspiring everyone to run their path by creating the best gear, tools and experiences. Since 2022, Brooks has maintained the No. 1 market share in the adult performance running footwear market at U.S. national retail outlets.
“This collaboration allows runners to marry their passion for the Disney brand with the creativity, technology and running industry expertise that is synonymous with Brooks,’’ said runDisney Vice President Adam Ball. “We are already busy brainstorming on the many ways we can continue to elevate the Disney running experience for the thousands of recreational and dedicated runners who participate in our runDisney events every year.’’
Brooks Running and runDisney Lace Up New Sponsorship Deal | News | Brooks Running
Leading running brand to become the official running shoe of runDisney starting in 2025; New multi-year agreement includes Brooks creating Disney-themed running shoes and official race shirts for all runDisney race weekends.
surfsupdon
Well-Known Member
Agree. To make this work, you need to sell shoes OUTSIDE of the Expo. Online, in stores, at amazon, Andolaysia, and all over.