Ever After Jewelry Co. being transformed into Disney Ever After

[DCBaker]

Here's the announcement from Disney:

Our team is currently hard at work transforming Ever After Jewelry Co. & Accessories into Disney Ever After. This refreshed concept will bring a bright and fun feel to the space. Expect to see collections featuring your favorite characters, trendy merchandise, and plenty of huggable plush! Opening later this month.

 

[Clowd Nyne]

We have enjoyed this store. I have bought my wife’s anniversary present here twice. Sad to see it go but the dollar follows the plush.

 

[esskay]

Interesting that its becoming yet another Disney operated store. Still struggling to get tenants?

 

[CntrlFlPete]

Interesting that its becoming yet another Disney operated store. Still struggling to get tenants?

isn't it a Disney operated store being rethemed?

 

[esskay]

isn't it a Disney operated store being rethemed?

Yes sorry what I meant was its interesting that its being kept as one, rather than being moved to a tenanted location. Disney does seem to have a rather large abundance of their own shops at Springs.

 

[jeanericuser001]

Interesting that its becoming yet another Disney operated store. Still struggling to get tenants?

Maybe disney should branch out and take a page from universal. Do their own disney inspired escape the room experience. I can think of a few ideas that come to mind. Maleficent's castle, Dreamfinders lab, Tower of terror, haunted mansion, DVC Timeshare tour. It does have potential and its a new attraction to list.

 

[wdwmagic]

Yes sorry what I meant was its interesting that its being kept as one, rather than being moved to a tenanted location. Disney does seem to have a rather large abundance of their own shops at Springs.

I remember when Springs first opened and many were outraged but he lack of Disney operated stores lol.

In this case, I think Disney is expecting to make a fortune on what it has planned for the store, especially give the size of the unit.

 

[Ayla]

I remember when Springs first opened and many were outraged but he lack of Disney operated stores lol.

In this case, I think Disney is expecting to make a fortune on what it has planned for the store, especially give the size of the unit.

Stuffed animals?

 

[DCBaker]

Disney Ever After has officially opened:

 

[Ayla]

So the social media team uses the post to talk about the Create Your Own headbands...and then fails to feature them or show different ways they can be made.

 

[OoOHoldmyBowOoO]

If they get the disembodied Seven Dwarf heads like Hong Kong has, then I'd do this. But unfortunately they opened up with just a fraction of the options that are available to everyone else. They don't even have Piglet and Eeyore to go with Pooh and Tigger. So when they tell me in the write-up I can have as many as I want, it really feels like "pick two and get out".

But I'm willing to spend money to look like a total freak. Let me do it. My life is tragically short. Let me live. Let me wear all Seven Dwarfs (plus Snow White) on my head. Let me do it.

tl;dr The options to embrace your total "Freak Disney Adult Side" is really lacking and I don't think it was worth retheming any store unless they're going full freak mode so they could attract the most money possible.