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MisterPenguin

President of Animal Kingdom
Premium Member
Original Poster
This is such an odd move to me. Maybe I’m too old to get it but is there really a big enough demand for streaming services to have a TikTok feature?
Clips from movies and TV shows become popular on TikTok, Insta, and YT shorts. They drive interest into seeing the full movie or series. It's viral, free advertising.

Disney just made a deal with Open AI for people to use assets from their movies (but not real life actors' faces or voices) to create their own shorts that will show on D+.

So... "vertical videos" were already underway even before this announcement.
 

ManicMillennial

Well-Known Member
Clips from movies and TV shows become popular on TikTok, Insta, and YT shorts. They drive interest into seeing the full movie or series. It's viral, free advertising.

Disney just made a deal with Open AI for people to use assets from their movies (but not real life actors' faces or voices) to create their own shorts that will show on D+.

So... "vertical videos" were already underway even before this announcement.
That’s part of what confuses me. They have free marketing with vertical videos on other platforms. Why invest in the infrastructure to ad vertical short form to the long form streaming service when it’s cheaper to let people do it elsewhere.
 

Disney Irish

Premium Member
That’s part of what confuses me. They have free marketing with vertical videos on other platforms. Why invest in the infrastructure to ad vertical short form to the long form streaming service when it’s cheaper to let people do it elsewhere.
Two words, Increased Engagement, which leads to higher ad revenue in the long run. The idea is by giving the mobile platform an overhaul to allow content created via some of most popular features in use elsewhere keeps eyeballs within your platform longer rather than going away to another competitors platform for that same content.
 

MisterPenguin

President of Animal Kingdom
Premium Member
Original Poster
That’s part of what confuses me. They have free marketing with vertical videos on other platforms. Why invest in the infrastructure to ad vertical short form to the long form streaming service when it’s cheaper to let people do it elsewhere.
Because viewing the verts on D+ brings more customers and reduces churn and doesn't feed the competition.
 

MisterPenguin

President of Animal Kingdom
Premium Member
Original Poster

More profit? Sure. Facts are facts.

From article: As YouTube personality and financial expert Valliant Renegade bluntly summarized during his earnings breakdown, the outcome has been inevitable for some time.

"WORTHLESS"? Umm, no, you so called 'financial expert' and YouTube personality.

Here's the hyperbolic source...

1769020398134.png

1769020460175.png
 

J4546

Well-Known Member
No matter what the topic, there are dedicated sites to tell you why they are bad and why you are wrong for linking them. Even Disneyland has it own foxnews style sites now.

Just looking at those thumbnails, why would anyone ever click on any of that? ....god people just love to complain. Thats all the news and comments sections are nowadays....complaining, antagonizing and trying to force a reaction/reply
 

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