The 3D glasses at the shows are incredibly cheap, same for the TSMM glasses. There’s a cost for cleaning, but the cost of replacement is almost negligible.
I’m not going to elaborate on the background, but people are underestimating the cost of 3D glasses by probably 100 times? I know l did.
Consider the labor that goes into cleaning, collecting, and distributing 3D glasses, it’s substantial.
The 3D glasses themselves being ~100x more more expensive than you might imagine means replacement is expensive, which leads to collection positions.
Most Universal attractions have 1+ positions that collect 3D glasses. FoP has multiple.
Back of napkin math, 1 position for 2 shifts (16 hours) paid at $22 (all in pay estimation including hiring, insurance, etc.) for 365 days is $128,480 per position. You have attractions with multiple positions, so double it for some. So that means it’s worth at least $128,480 to reduce the theft of 3D glasses.
That $128k is not even the all-in cost of 3D, because that’s just what they’re spending to reduce theft, it doesn’t include the other positions cleaning glasses, it doesn’t include the extra maintenance costs of the 3D projectors, and adjacently, it doesn’t include the downtimes resulting from 3D glasses that fall on trackless attractions.
With glasses removed from attractions like Kong and Rat, they were approached from a financial perspective, not a guest experience one. Tests quantifying guest experience likely showed insufficient impact to justify keeping 3D given the financial ramifications, but this is not a guest experience experience initiative or win.