Disney Irish
Premium Member
In my mind the whole merchant row would have a second floor so every shop, kiosk or whatever would have additional floorspace, not a single shop. Additionally they should all be connected just like on Main St. So while I get the most of these are kiosk type places it just seems based on accounts there isn't enough room for a couple hundred CMs let alone 10k guests to make those impulse buys. Which is why I think a second floor of shopping is needed.Is it obvious that guests will walk to the second floor for one store? In a mall, you'll go to the second floor for all the stores that are on the second floor, but much more money will be made on the first floor. This is even more obvious. Most purchases are impulse buys that become less so once people have to think about it and make more of an effort.
What would be more efficient is for the merchandising experiences like the light saber and droid construction is done on the second floor to free up space on the first floor. Table service restaurants should also be on the second floor to free up merchandising on the first floor.
Disney has already spent tons of money on the land so perhaps they aren't thinking about increasing additional costs by adding second floors.
Also I think you underestimate the shopping experience at Disneyland. I've seen guests literally walk across the park in order to get a single item. So walking up some stairs to a second floor of a shop is not a big deal.
However with that said, I do agree the light saber and droid workshops would be better in a second floor away from the main merchant row. And I partial agree on the restaurant, it should actually have seating in both floors, not just the second. Basically think Carthay Circle, lounge and tables on first floor, second floor dining.