Disney is "re-branding" Toon Disney to target boys. Disney XD will be the new name of the channel.
Read Jim Hill's latest a few minutes ago where he talks about the transition Toon Disney is going to make into Disney XD next year, and I found it interesting that he mentioned POTC4:
Indeed, Mickey's marketing staff plans on using Disney XD to help make boys aware of many of the studio's upcoming release. Among the productions that are already slated to receive heavy duty promotion on this new cable channel are "Prince of Persia," "Tr2n," "Pirates of the Caribbean 4" and Tim Burton's "Alice in Wonderland."
So, does that make POTC4 'official' since they are already talking about promotion?
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