At least (last May trip I spent 3 days in Disney Springs alone, didn't stay in WoD the ENTIRE time, but it takes up a good majority), and sometimes I even go to WoD after a park trip day. It has always been a big part of Disney world to me.You spend up to two days just in WoD? Or visit one or two times in a trip?
The new World of Disney store will remove nearly all of the themeing and props. More of a "vanilla box" with departments that can be changed out easily. Lots of white slat walls and apparently more along the lines of other shops in Springs like Uniqlo.
Half of WoD will be closed during the renovation, necessitating the extra space. Once complete, the other half will undergo work.
Believe it or not, Disney is hoping their sales go up signifcantly as a result of the renovation (not sure I see the connection between a bland store and higher sales, but I digress). I wish it weren't true, but generic is the way they are going, from what I've heard.
You beat me to it. I was thinking the same thing. Sales are through the roof because Apple doesn't build a crap product, they have a cult following, and they are loyal to their customers I think?... I am a hard core Andriod user so I am not sure but the point is a pretty store front will not increase sales.
Sure, just like this new software update from this phone carrier will hopefully promote higher sales of their new stuff...
(Yes, I'm venting. Bad morning and this doesn't help)
Edit: WoD is so old school Disney cool that to me it is like them going in and removing GMR all over again times 10 (because I love shopping and this was my go to just because the way this store is themed I might add)
Hmmmm...not sure how I feel about all this.
World of Disney is a chaotic mess, but I love it. Not sure I understand the redesign- Disney Springs is elegant but it’s like that family member that has a beautiful house and you are afraid to touch anything. I think it works because it does stand out against the sea of beautiful stores that, frankly, all look and feel the same. Me and my wallet are drawn there despite bypassing most of the other vanilla stores.
With the Disney store- I don’t know, I kind of get it. As a grown man who loves Disney, there is a slight part of me that feels...silly....judged...as I enter the Disney store with the giant Mickey cutout that serves as the door and giant winnie the pooh characters everywhere. Disney is now synonymous with classic Disney as well as Star Wars and Marvel and I can understand them wanting to go after a more mature audience. If Disney is babyish and only cartoon characters, you alienate part of your audience. But if a Disney store is more hip and more trendy and you can still find all the stuff you love- then I get it.....
This is exactly what is missed in the rush to imitate Apple. Their stores follow their brand. They are eclectic in the ridiculous lengths they go to in order to make that image.I'm always amazed that some retailers fail to understand that letting customers wander through an eclectic and well branded store can (and in my case, does) result in higher sales. I can guarantee that just about every trip to WoD resulted in more items than I planned because I wandered around and found stuff that appealed to me.
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