Stan returns home..... for at least the next 20 years.
"In a unique deal, Stan Lee, the beloved co-creator of Spider-Man, Avengers and Hulk who died in 2018, is returning to Marvel Studios.
Marvel has signed a 20-year deal with Stan Lee Universe, a venture between Genius Brands International and POW! Entertainment, to license the name and likeness of Lee for use in future feature films and television productions, as well as Disney theme parks, various “experiences” and merchandising.
“It really ensures that Stan, through digital technology and archival footage and other forms, will live in the most important venue, the Marvel movies, and Disney theme parks,” said Andy Heyward, chairman and CEO of Genius Brands. “It’s a broad deal.”"
www.hollywoodreporter.com
"In a unique deal, Stan Lee, the beloved co-creator of Spider-Man, Avengers and Hulk who died in 2018, is returning to Marvel Studios.
Marvel has signed a 20-year deal with Stan Lee Universe, a venture between Genius Brands International and POW! Entertainment, to license the name and likeness of Lee for use in future feature films and television productions, as well as Disney theme parks, various “experiences” and merchandising.
“It really ensures that Stan, through digital technology and archival footage and other forms, will live in the most important venue, the Marvel movies, and Disney theme parks,” said Andy Heyward, chairman and CEO of Genius Brands. “It’s a broad deal.”"
Stan Lee Returns to Marvel Studios With Genius Brands, POW! Entertainment Licensing Deal (Exclusive)
The 20-year deal includes future appearances in Marvel movies and TV series, along with apparel and theme park experiences.
www.hollywoodreporter.com
