I was talking with a manager at a resort gift shop and she said that Disney was in the process of discontinuing all resort specific merchandise. She said once everything that was left in their inventory was gone it would not be replaced. She said that due to smaller production runs the profit margin on resort specific items is less than items like mickey shirts.
That's sad. IMO though some resorts have "cooler themes" than others. So maybe they should keep the resort specific merch for those resorts. I.e. AKL, Polynesian Resort, Grand Floridian. But Disney is a business, gotta do what they gotta do.
Overall Disney STUFF is NOT selling so why not reduce costs by eliminating SOME resort specific STUFF :veryconfu Duckberg :lookaroun
Back in the 90's there was commercials that showed adults having their honeymoon at Disney. All I see today is kids being the center. So I too am becoming concerned their marketing is centering too much on kids and not adult. Thus less merchandising for resort based items because that is more adult center.
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