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Disney (and others) at the Box Office - Current State of Affairs

Miss Rori

Well-Known Member
I dunno if it's a positive sign for Avengers: Doomsday. A lot of my Filmsky (Bluesky film-loving) acquaintances have noted that Spider-Man is comparable to Batman in that movies about him are virtually guaranteed money in the bank. Doomsday is not a movie about/centering Spider-Man, and the success of No Way Home sure didn't lift the fortunes of the movies that were supposed to be setting up Doomsday just because they were all in the same universe. Heck, people don't want movies about characters tangentially related to Spider-Man! They want pictures about Spider-Man!

Avengers: Doomsday has built its whole campaign thus far around characters that are either really really old hat (some just really really old) as far as movies go, or characters we don't really know yet (Doctor Doom). There isn't even a clear idea of what the characters want and what's at stake. That might change now that this movie is out and they can start clarifying things, but it's still an uphill battle to make a film as insanely expensive as Doomsday warrant all the time and trouble.
 

BrianLo

Well-Known Member

BrianLo

Well-Known Member
I dunno if it's a positive sign for Avengers: Doomsday. A lot of my Filmsky (Bluesky film-loving) acquaintances have noted that Spider-Man is comparable to Batman in that movies about him are virtually guaranteed money in the bank. Doomsday is not a movie about/centering Spider-Man, and the success of No Way Home sure didn't lift the fortunes of the movies that were supposed to be setting up Doomsday just because they were all in the same universe. Heck, people don't want movies about characters tangentially related to Spider-Man! They want pictures about Spider-Man!

Avengers: Doomsday has built its whole campaign thus far around characters that are either really really old hat (some just really really old) as far as movies go, or characters we don't really know yet (Doctor Doom). There isn't even a clear idea of what the characters want and what's at stake. That might change now that this movie is out and they can start clarifying things, but it's still an uphill battle to make a film as insanely expensive as Doomsday warrant all the time and trouble.

See above. Doomsday is being significantly underestimated here. A well written character also doesn’t require multiple movies worth of setup.

 

Ghost93

Well-Known Member
I think some of that is the weakness of Captain America. People were willing to show up for the first film focused on the hero - it did comparable business to Steve Rogers debut - but the lack of quality cut off its legs and hindered the two subsequent releases. I really wonder what would have happened if the year had started with the excellent Thunderbolts instead. It’s also possible the streaming series had poisoned the well and clearing them out will allow the MCU to gain strength again as a cinematic experience. Looming over all of this, of course, is that this is the first year the COVID doldrums seem to have genuinely faded from theaters.
While the poor reception to Captain America: Brave New World likely definitely contributed to Thunderbolts underperforming, I think another issue with Thunderbolts was that it was film that came out 2-3 years too late. It was a great Marvel movie, but it felt like it should have come out at the end of Phase Four (late 2022/early 2023). Phase Four introduced us to Yelena, Red Guardian and Taskmaster in Black Widow (released in 2021), and Yelena reappeared in Hawkeye (also released in 2021). Bucky and John Walker got a lot of character development in Falcon and the Winter Solider, another 2021 release. And all of Valentina's cameo appearances in the MCU before Thunderbolts were from 2021-2022.

So I believe Thunderbolts should have been the "climax" team up movie of Phase Four, as the movie was what connected a lot of the loose threads of that phase and the characters would have all been fresh in the audience's memory. But by the time Thunderbolts did release in 2025, Yelena, Red Guardian, John Walker, Bucky and Valentina weren't as fresh in their memory anymore. They aren't characters like Spider-man or Batman who people deeply know yet and can afford to take a several-year break form.
 

Animaniac93-98

Well-Known Member
From Deadline this morning:

"Spider-Man: Brand New Day with a $927M global opening at 90,000 screens worldwide was the second best ever for the motion picture industry, behind Avengers: Endgame‘s reported $1.22 billion and ahead of 2018’s Avengers: Infinity War‘s reported $640.5M. Brand New Day on a global basis broke records as the best ever for the Spider-Man franchise (easily whipping Sony/Marvel Studios’ No Way Home‘s $600.5M, which was the third best global box office debut ever, now fourth), a record for Zendaya, Daniel Destin Cretton, and of course the best ever for Sony studios.

Of that global monster gross, international rang up $572M from 66 offshore markets and 73,500 screens. with a $927M global opening at 90,000 screens worldwide was the second best ever for the motion picture industry, behind Avengers: Endgame‘s reported $1.22 billion and ahead of 2018’s Avengers: Infinity War‘s reported $640.5M. Brand New Day on a global basis broke records as the best ever for the Spider-Man franchise (easily whipping Sony/Marvel Studios’ No Way Home‘s $600.5M, which was the third best global box office debut ever, now fourth), a record for Zendaya, Daniel Destin Cretton, and of course the best ever for Sony studios.

Of that global monster gross, international rang up $572M from 66 offshore markets and 73,500 screens."
 

BrianLo

Well-Known Member
In minor news, TS5 has picked up a little steam and is legging better than average. Not sure if it’s the halo of other big releases?

Two weeks ago I had it tracking a 1.116B total, last week 1.15B and this week 1.17B. Not entirely sure if that trend line can keep up to 1.2 with the summer coming to a close, but interesting minutae. Makes the difference of about 8 spots on the all time list; incidentally just higher than the first Minions.
 

TP2000

Well-Known Member
Hiya gang! I'm back in San Diego for a giant dry cleaning run before I head out again, so let's see what's up at The Box Office!

Screenshot 2026-08-02 10.09.33 PM.png


Toy Story 5 hanging on impressively, and Moana dying fast. Toy Story 5 just crested a Billion globally, but now it looks like Moana won't even make it to $300 Million globally. Does a Hit cancel out an Oof? Or is it vice-versa?

Sony's Spider-Man movie is certainly huge! Apparently it's not The EconomyTM that prevents people from buying a movie ticket with 4.2% Unemployment and 2.6% Inflation (still 0.6% too high!), it's the actual movies themselves. Who knew?!?

I had to Google as I have no idea how this one works, but apparently Marvel will get at least a slim cut of Spiderman's profits from Sony? Google seems to think that the Sony deal gives Marvel a 25% share of the profits, but that requires Marvel to have invested solid money into the $225 Million that Sony spent on its production budget. So a 25% share but they had to kick in some serious cash up front to get some back.

The mind boggles how one figures out Disney's slim, yet notable given the boffo box office, cut of that movie. 🤔

@BrianLo do you have any ideas how we could do that appropriately? We don't need to track it continually as it's not a Burbank movie, but by the end of the year when we do our hugely anticipated Year End Wrap Up for 2026 it would be nice to at least have an asterisk of profit noted for Spider-Man: Brand New Day under Marvel's box office line, don't you think?

 

LSLS

Well-Known Member
I dunno if it's a positive sign for Avengers: Doomsday. A lot of my Filmsky (Bluesky film-loving) acquaintances have noted that Spider-Man is comparable to Batman in that movies about him are virtually guaranteed money in the bank. Doomsday is not a movie about/centering Spider-Man, and the success of No Way Home sure didn't lift the fortunes of the movies that were supposed to be setting up Doomsday just because they were all in the same universe. Heck, people don't want movies about characters tangentially related to Spider-Man! They want pictures about Spider-Man!

Avengers: Doomsday has built its whole campaign thus far around characters that are either really really old hat (some just really really old) as far as movies go, or characters we don't really know yet (Doctor Doom). There isn't even a clear idea of what the characters want and what's at stake. That might change now that this movie is out and they can start clarifying things, but it's still an uphill battle to make a film as insanely expensive as Doomsday warrant all the time and trouble.
Could be, but I wouldn't be surprised if the name "Avengers" carries a similar weight.
 

BrianLo

Well-Known Member
@BrianLo do you have any ideas how we could do that appropriately? We don't need to track it continually as it's not a Burbank movie, but by the end of the year when we do our hugely anticipated Year End Wrap Up for 2026 it would be nice to at least have an asterisk of profit noted for Spider-Man: Brand New Day under Marvel's box office line, don't you think?

I think just the usual calculation then divide the inevitable profit by 4 to assign to Disney. Which ironically still might be a pretty significant amount compared to most of their films. 46M for Disney and counting heading out of the weekend.

There will be some outside indirect benefit due to their access to the streaming rights and merchandising, but still that seems an ok starting place.
 

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