Disney (and others) at the Box Office - Current State of Affairs

[Sirwalterraleigh]

I think that's right (the googles agrees). But Gobots were way cheaper, and to a parent of the early 80s, they just saw "weird stuff that is one thing that changes to something else....but this one is cheaper, so I'm going to get that."

They were both fun. And I was happy with whatever (like kids tend to be). And I learned not to bring good stuff to school, and my parents didn't replace it, because in the early 80s, bad choices had consequences.

TL;DR: I had good parents; Gobots were fun; and MOTU was a fun movie that I wish had a broader audience so we could get She-Ra.

Back to the box office, I'm fascinated at the success of the horror movies with no marketing budgets. And I'm intrigued by the apparent flop of Disclosure Day with as much as I've been seeing about it. It will take a virtual act of Congress for me not to see a new SW movie on opening weekend, but M&G is the first one I haven't seen on opening day/previews since I started seeing movies on my own (Phantom Menace). It was fine. Saw in on IMAX. A ripped, buff Hutt who spoke decent English created cognitive dissonance.

The daughter (who now drives my movie-going) wants to see Moana in 4DX for the water effects and Minions, which looks fun. As a parent, I want to see TS5 because Evil Tech hits close to home.

We saw trailers for Spidey and SuperGirl before MOTU. Both look depressing. Neither resonated with the 11 yo girls. SuperGirl looks like it may be the worst superhero movie ever made (what is going on with James Gunn and dogs?). I want to see Spidey, but it still looks depressing.

Go bots were just not good toys to play wirh

But yeah the economics of the autos and decepticons were no joke. I could snoooker a Joe or MOTU every now and then…but had to do some series allowance work or wait for the big calendar days to get transformers

 

[Sirwalterraleigh]

Mando and Grogu to an estimated $315M as of June 14:

View attachment 926234

Devil Wears Prada 2 up to an estimated $675M+
View attachment 926235

One is pathetic and a loser

For 50 points…can you guess which one it is?

 

[Sirwalterraleigh]

First pass or weekend Box Office is in. Only surprise is how well those two low budget horror movies continue to do.

Mandalorian & Grogu now at $315 Million globally, with notably weak overseas box office. It's possible for it to get to break even at $360 a few weeks from now, but it's really going to be a nail biter (where did I hear that?).

View attachment 926319

The Numbers - Where Data and the Movie Business Meet

The Numbers provides detailed movie financial analysis, including box office, DVD and Blu-ray sales reports, and release schedules.

www.the-numbers.com

What was the marketing budget for mandalorian?

 

[Vegas Disney Fan]

Am I the only one here enamored by all the World Cup tourists from Europe posting on X as they drive around the USA to their various soccer games, being blown away and thrilled with American cultural highlights like Buc-Cees, ice machines, refillable sodas, barbecue joints, diners, and frosty air conditioning? And the genuine warmth and hospitality of Americans. It's hysterical, and utterly charming!

And really an unexpected gift as we all get ready for the 250th next month! So damn funny to see them on X!

I feel like this is a common travel experience.

Before our first trip to France we were warned it’s full of rude people who hate Americans and 99% of our experiences there have been positive. Before our first trip to Vancouver we were warned about all the homeless people and drug addicts downtown and I think we saw 1 the whole time we were there. We were warned to be careful in Liverpool because it’s such a rough city and we had an amazing time there. Even Ensenada Mexico, where we were told to not even get off the ship, never felt unsafe in the touristy areas.

For whatever reason people, and the media, love to focus on the negatives, I don’t think I’ve ever been anywhere that’s actually lived up to its bad reputation, at least not in the touristy areas. Things like traffic, graffiti, etc may be as bad as advertised but it seems like crime, rudeness, mean people, etc are always overblown.

I work in Vegas and have thousands of stories from foreign tourists gushing about how friendly Americans are and how much fun they have here. We’re not perfect but nowhere is, I bet 99% of the people who come here for the World Cup will be pleasantly surprised by how nice it is.

 

[BrianLo]

Oh! I had no idea.

Still, I like using the color text option. It's fun! And it keeps me busy and out of pool halls.

But I thank you for the explanation, I had no idea that was a flaw in the website options.

I don’t use dark mode, but I think you specifically reset the text to black afterwards. That seems to overwrite dark mode that converts the standard (not manually set) text into white.

we can write secret messages to each other this way

 

[TP2000]

we can write secret messages to each other this way

Oh, now you've peaked my interest!

Not that I approve of gossip, but... Okay, I love gossip!

 

[TP2000]

I bet 99% of the people who come here for the World Cup will be pleasantly surprised by how nice it is.

Very true.

But I don't think any of us Americans thought it would be Buc-cee's and escalators that wowed 'em at the World Cup.

 

[TP2000]

What was the marketing budget for mandalorian?

It's been reported to have gone over $100 Million for its marketing, and landed at $135 Million.

I saw a ton of commercials for it on YouTube, even though I don't have any Star Wars viewings in my algorithm.

A month ago, the Hollywood Reporter had an article that said the following...

"But nor was it cheap: $165 million before a global ad campaign of at least $100 million, likely more. Those close to Disney’s decision-making confirm the Jon Favreau film needs to make $500 to $600 million globally to land in the black."

But a break even of $500 Million is using the Old Math that we use in the TP2000 Global Command Center, where our panels of blinky lights take 60% of the Domestic Box Office and 40% of the Foreign Box Office and weigh it against the reliably sourced production and marketing costs outright.

We now use the Metric System, which is simpler but leaves out the nuances in Domestic vs. Foreign box office takes. And the Metric system also fails to account for larger-than-usual marketing budgets that are released via reputable industry news sources (Variety, Hollywood Reporter, LA Times), like the $135 Million marketing budget that Mandalorian just got, or the $145 Million that Little Mermaid got a couple years ago.

‘The Mandalorian & Grogu’ Won’t Lose Money. It May Not Rescue ‘Star Wars’ Either

Disney insiders break down how the feature will end up in the black. But if it can't also broaden out the audience, do the optics further hurt a franchise whose core fandom has become increasingly discontent?

www.hollywoodreporter.com

 

[Wendy Pleakley]

Next will be a M.A.S.K. movie. Do you remember that Sat morning cartoon? I owned a few of those toys.

The franchise still exists.

The toys just got a rerelease.

There’s a new comic that’s part of the “Energon Universe” with Transformers and G.I. Joe.

I can’t imagine M.A.S.K. has the awareness or nostalgia factor that He-Man does so it seems like a bad idea.

Meanwhile, the studio seems to be spinning He-Man as not being a disaster.

That sounds absurd on the surface, but there could be a modicum of truth to it, if it's regarded as a resource for streaming first and the theatrical release is just a bonus.

Netflix certainly spends more money on worse films that don't earn any theatrical revenue.

 

[Sirwalterraleigh]

It's been reported to have gone over $100 Million for its marketing, and landed at $135 Million.

I saw a ton of commercials for it on YouTube, even though I don't have any Star Wars viewings in my algorithm.

A month ago, the Hollywood Reporter had an article that said the following...

"But nor was it cheap: $165 million before a global ad campaign of at least $100 million, likely more. Those close to Disney’s decision-making confirm the Jon Favreau film needs to make $500 to $600 million globally to land in the black."

But a break even of $500 Million is using the Old Math that we use in the TP2000 Global Command Center, where our panels of blinky lights take 60% of the Domestic Box Office and 40% of the Foreign Box Office and weigh it against the reliably sourced production and marketing costs outright.

We now use the Metric System, which is simpler but leaves out the nuances in Domestic vs. Foreign box office takes. And the Metric system also fails to account for larger-than-usual marketing budgets that are released via reputable industry news sources (Variety, Hollywood Reporter, LA Times), like the $135 Million marketing budget that Mandalorian just got, or the $145 Million that Little Mermaid got a couple years ago.

‘The Mandalorian & Grogu’ Won’t Lose Money. It May Not Rescue ‘Star Wars’ Either

Disney insiders break down how the feature will end up in the black. But if it can't also broaden out the audience, do the optics further hurt a franchise whose core fandom has become increasingly discontent?

www.hollywoodreporter.com

I saw the number $208 floated an awful lot…

This is low…there is gonna be a quiet loss posted here once the dust settles

Always the goal with a Star Wars

 

[DKampy]

I don’t think we will get any 80’s toon live actions anymore… GI Joe and Transformers were always their best bets… and we already have those…. after MotU…. It is clear the nostalgia bait for the 45-55 year old is not enough

 

[Disney Irish]

I don’t think we will get any 80’s toon live actions anymore… GI Joe and Transformers were always their best bets… and we already have those…. after MotU…. It is clear the nostalgia bait for the 45-55 year old is not enough

Hollywood and streamers may have other ideas however.....

From Amazon we have -

Voltron still moving forward
Another reboot of Jem and the Holograms still moving forward

From Paramount we have -

As previously mentioned the M.A.S.K movie is still in development
A GI Joe and Transformers cross-over is still in the works.

And these are just the ones that have been announced, there have been rumors I've seen of a bunch more. Remember that many of the executives now in charge are the same ones who grew up with these properties during the 80s, hence why we have been seeing a bunch greenlit. I guess they could have a change of heart after MOTUs performance, but who knows.

 

[DKampy]

I know

Hollywood and streamers may have other ideas however.....

From Amazon we have -

Voltron still moving forward
Another reboot of Jem and the Holograms still moving forward

From Paramount we have -

As previously mentioned the M.A.S.K movie is still in development
A GI Joe and Transformers cross-over is still in the works.

And these are just the ones that have been announced, there have been rumors I've seen of a bunch more. Remember that many of the executives now in charge are the same ones who grew up with these properties during the 80s, hence why we have been seeing a bunch greenlit. I guess they could have a change of heart after MOTUs performance, but who know

I have heard about the plans. …my thinking is some of those may get canceled… unless it is a streaming move… but I am not sure if people care about that as much…accept reducing churn… as streaming growth seems to have slowed

I think of the D&D movie… it was pretty well received it did not do great at the box office… though still better then MotU… I believe it did pretty good on streaming… but not even a peep about a sequel… which is too bad as I am one of those who would like one

 

[Disney Irish]

I know

I have heard about the plans. …my thinking is some of those may get canceled… unless it is a streaming move… but I am not sure if people care about that as much…accept reducing churn… as streaming growth seems to have slowed

I think of the D&D movie… it was pretty well received it did not do great at the box office… though still better then MotU… I believe it did pretty good on streaming… but not even a peep about a sequel… which is too bad as I am one of those who would like one

I don't disagree, but I would say its based the specific studio and the specific IP.

MOTU is an Amazon movie, not a traditional studio. So Amazon for example doesn't care like the traditional studios do because they get all their revenue from Prime. So is still more likely to move forward with their plans versus maybe Paramount with D&D.

 

[Disney Irish]

Box Office: 'Devil Wears Prada' Franchise Clicks Past $1B

'The Devil Wears Prada' Franchise has grossed more than $1 billion at the worldwide box office

deadline.com

 

[parksandtravel]

 

[MisterPenguin]

 

[Baloo124]

But yeah the economics of the autos and decepticons were no joke. I could snoooker a Joe or MOTU every now and then…but had to do some series allowance work or wait for the big calendar days to get transformers

You're a fellow 80's kid if I ever saw one.

But to put you to the ultimate test to see for sure, answer this:

The Thundercats theme song, to this day, still is...
(say anything other than "the catchiest tune ever made" and you lose points).

 

[Tha Realest]

Hollywood and streamers may have other ideas however.....

From Amazon we have -

Voltron still moving forward
Another reboot of Jem and the Holograms still moving forward

From Paramount we have -

As previously mentioned the M.A.S.K movie is still in development
A GI Joe and Transformers cross-over is still in the works.

And these are just the ones that have been announced, there have been rumors I've seen of a bunch more. Remember that many of the executives now in charge are the same ones who grew up with these properties during the 80s, hence why we have been seeing a bunch greenlit. I guess they could have a change of heart after MOTUs performance, but who knows.

Voltron moving forward? It is in postproduction (already filmed) and shifted from theatrical to streaming release.

 

[Sirwalterraleigh]

You're a fellow 80's kid if I ever saw one.

But to put you to the ultimate test to see for sure, answer this:

The Thundercats theme song, to this day, still is...
(say anything other than "the catchiest tune ever made" and you lose points).

Every day seemed like 10…every year seemed like 20

I remember all the deets

I make fun of my daughter when she complains about wanting to go to more interesting places than wdw, California, cruise ships, France, etc etc

“Or you could just be like me and have to go find a stick to play make believe in the woods with…until the next football game is on…”