In November of 2004, Alamo renewed its alliance with WDW and DL, and was to sponsor TTA at MK....but as of yet, I have not seen anything in the parks related to this.
Alamo renews, adds to Disney alliance
Fort Lauderdale-based Alamo Rent A Car says it has extended its marketing alliance with Walt Disney World Resort in Kissimmee and Disneyland Resort in California.
The agreement reaffirms Alamo's position as the official rental car company of Walt Disney World Resort and Disneyland Resort. It is also to include new marketing and promotional opportunities and special offers for Alamo and Disney customers, the car renter says.
As the official rental car company of Walt Disney World Resort and Disneyland Resort, Alamo is to be the primary corporate sponsor of the new Mullholland Madness ride at Disney's California Adventure Park at the Disneyland Resort. The company is also to sponsor the Tomorrowland Transit Authority ride at the Magic Kingdom at the Walt Disney World Resort.
John MacDonald, vice president of marketing for Vanguard Car Rental USA, which operates Alamo, says the alliance also offers Disney theme park visitors exclusive promotions when choosing Alamo.
Alamo says it will continue to promote the alliance in newspaper and television advertising, at its rental facilities and on its Web site.
The company also says it will maintain its outbound call-transfer program designed to connect Alamo customers to Disney for multiday theme park ticket sales.
In addition, Alamo says it retains its position as the official rental car supplier for Walt Disney Travel Co., a tour operator specializing in Disney vacation packages to Southern California and Central Florida.